Products & Services

Business Heroes Advisory

The Business Heroes Advisory focuses on helping successful business owners make their dreams come true,.

Transformations by Affinigent

Getting to the next level is transformative.  Strategic changes, specific tasks or groups of tasks, technology and even getting your team setup for growth and success.

Done For You Products

Get one specific thing done in your business. You save time and get something useful done in your business

Business Hero Advisory

What We Do

Building a business is a long term process.Too much advice is disjointed and short term. This program provides support you need, when you need it


This program is for entrepreneurs or managers who do not have specific marketing experience. Dealing with marketing can be both necessary and baffling to members. We like to think of this as the marketing coach for a CEO.


Starting an enterprise or even a side hustle is complex. Lots of energetic and motivated people have the drive, desire and determination to be successful. For most, it takes more. This program supports them with perspective, experience and strategic focus.

Transformations

What We Do

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Done For You

What We Do

One place to go to get the information that matters. Including automation to keep the data updated wherever possible Visual presentation to make it easy to understand at a glance Links to ‘drill down’ to details if you have a question

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This is a sequence of follow up steps to contact your existing customers about taking a survey or leaving a review. Depending on your business, this process can be as automated as you need.

 

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Just like your business, your website needs a place to live. Your business may be located in an office park, a standalone building, or even in your own home. Your website needs a server and a dedicated team to call it a home.

 

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Google My Business is a free tool business owners can use to present accurate and important information to visitors who search for your business on Google.

 

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Business Hero Advisory

Business Heroes Advisory Success Framework

Business was never easy. Today it is more complex and disjointed than ever. This program is for business owners and managers with a successful business. The goal is more success.

The business and marketing environment for business is ever changing. It is hard to keep up. Chasing trends and fads is exhausting and too often ineffective. But ignoring the changing environment is a formula for disappointment.

A favorite Business Book titles on our bookshelf is

‘You Can’t Teach a Kid To Ride a Bike in a Seminar’

The book itself is OK but the idea it conveys is extraordinary. One time support like seminars only goes so far. Ongoing support is a relationship that grows and evolves with you and your business.

That is why we created Business Heroes and the ‘Business Heroes Advisory Success Framework — to support you when and where you need help.

Core Concepts

How it works

Internet Marketing Advisory for CEOs

This program is for entrepreneurs or managers who do not have specific marketing experience. Dealing with marketing can be both necessary and baffling to members. We like to think of this as the marketing coach for a CEO.

This program will help you deal with internal marketers and with outside vendors.
There is lots of great marketing around. business leaders have a great deal of marketing is directions at selling to them. These campaigns are effective at selling to a business. Unfortunately, not so effective helping your business sell more.

Core Concepts

How it works

New Entrepreneurs Gameplan

Starting an enterprise or even a side hustle is complex. Lots of energetic and motivated people have the drive, desire and determination to be successful. For most, it takes more. This program supports them with perspective, experience and strategic focus.

Core Concepts

How it works

Transformations

Superpower Level 1

Suspendisse consectetur arcu vel justo luctus hendrerit. Sed cursus tincidunt porta. Nullam sed nunc quis ex ultrices egestas a ac magna. Nam a imperdiet mi. Aenean commodo vestibulum sem eget faucibus.

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Aenean eget leo nisl. Duis gravida malesuada ultricies. Etiam justo erat, dictum sed suscipit ultricies, dictum vitae sapien. Nulla ac odio scelerisque, mattis felis ut, rutrum dolor. Pellentesque consequat ante sit amet lacinia vestibulum.

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Aenean eget leo nisl. Duis gravida malesuada ultricies. Etiam justo erat, dictum sed suscipit ultricies, dictum vitae sapien. Nulla ac odio scelerisque, mattis felis ut, rutrum dolor. Pellentesque consequat ante sit amet lacinia vestibulum.

sTEPS

1

Call with you about your business, your ideas and to establish a schedule

2

Work with you to write a final print version of the book as well as collect images and create any graphics; includes developing cover

3

Work with publishing company to get physical and digital books released

pAINS tO sOLVE

Need Gravitas, authority

Want attention

wHAT iS iT

Consultation $500 (applicable to any book package)


Strategy Package


Writing support


Physical production


Launch and Marketing

Superpower Level 2

Suspendisse consectetur arcu vel justo luctus hendrerit. Sed cursus tincidunt porta. Nullam sed nunc quis ex ultrices egestas a ac magna. Nam a imperdiet mi. Aenean commodo vestibulum sem eget faucibus.

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Aenean eget leo nisl. Duis gravida malesuada ultricies. Etiam justo erat, dictum sed suscipit ultricies, dictum vitae sapien. Nulla ac odio scelerisque, mattis felis ut, rutrum dolor. Pellentesque consequat ante sit amet lacinia vestibulum.

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Aenean eget leo nisl. Duis gravida malesuada ultricies. Etiam justo erat, dictum sed suscipit ultricies, dictum vitae sapien. Nulla ac odio scelerisque, mattis felis ut, rutrum dolor. Pellentesque consequat ante sit amet lacinia vestibulum.

sTEPS

1

Call with you about your business, your ideas and to establish a schedule

2

Work with you to write a final print version of the book as well as collect images and create any graphics; includes developing cover

3

Work with publishing company to get physical and digital books released

pAINS tO sOLVE

Need Gravitas, authority

Want attention

wHAT iS iT

Consultation $500 (applicable to any book package)


Strategy Package


Writing support


Physical production


Launch and Marketing

Superpower Level 3

Suspendisse consectetur arcu vel justo luctus hendrerit. Sed cursus tincidunt porta. Nullam sed nunc quis ex ultrices egestas a ac magna. Nam a imperdiet mi. Aenean commodo vestibulum sem eget faucibus.

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Aenean eget leo nisl. Duis gravida malesuada ultricies. Etiam justo erat, dictum sed suscipit ultricies, dictum vitae sapien. Nulla ac odio scelerisque, mattis felis ut, rutrum dolor. Pellentesque consequat ante sit amet lacinia vestibulum.

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Aenean eget leo nisl. Duis gravida malesuada ultricies. Etiam justo erat, dictum sed suscipit ultricies, dictum vitae sapien. Nulla ac odio scelerisque, mattis felis ut, rutrum dolor. Pellentesque consequat ante sit amet lacinia vestibulum.

sTEPS

1

Call with you about your business, your ideas and to establish a schedule

2

Work with you to write a final print version of the book as well as collect images and create any graphics; includes developing cover

3

Work with publishing company to get physical and digital books released

pAINS tO sOLVE

Need Gravitas, authority

Want attention

wHAT iS iT

Consultation $500 (applicable to any book package)


Strategy Package


Writing support


Physical production


Launch and Marketing

Done For You Products

Dashboard

A dashboard is a visual way to see how important parts of your business are performing at a glance. Visual representation of date such as  graphs and charts make it easier to quickly make sense of data

You can’t move forward successfully if you don’t know where you are or where you have been. Dashboard data shows you information about your business so you can make good decisions to move it forward and make it grow.

I’m sure your customers would be happy to know how you’ve helped others and how your growth is directly linked to their success. A dashboard can show you how you’re doing so you can relay that to your customers.

sTEPS

1

Get on a call with us. We’ll get some info from you about the measurable things that are important to your business

2

We’ll take the key information you want to know and build a dashboard which gives you some of that info

3

We’ll review the dashboard together and give you access

pAINS tO sOLVE

Time – everyone wants to save time

Quickly keep track of how important aspects of your business are performing – Key Performance Indicators (KPI). KPIs can be general or very specific to your business

Bring together data from multiple sources – automation can reduce labor

wHAT iS iT

One place to go to get the information that matters.  Including automation to keep the data updated wherever possible

Visual presentation to make it easy to understand at a glance

Links to ‘drill down’ to details if you have a question

Customer satisfaction survey/reviews

This is a sequence of follow up steps to contact your existing customers about taking a survey or leaving a review. Depending on your business, this process can be as automated as you need.

In addition to getting feedback from customers in order to improve your business, you can use the positive reviews to help new customers decide to work with you. Additionally, Google reviews are really important these days and go a long way to boosting your credibility on the web.

Customers utilize surveys to make sure they are heard and to get any problems resolved. It’s comforting to know businesses want to hear what they have to say. Also, reviews are vital for potential new customers to hear from other “regular people” what your business is like

sTEPS

1

Get on a call with us. We’ll get some info from you about the measurable things that are important to your business

2

We’ll take the key information you want to know and build a dashboard which gives you some of that info

3

We’ll review the dashboard together and give you access

pAINS tO sOLVE

Getting more traffic to your website is hard

Need ‘social proof’ so people will Know, Like & Trust. People are much more likely to buy if they KL&T

Google Reviews are the gold standard of trust on the internet

Getting bad reviews is scary to business owners

wHAT iS iT

How to get reviews? ASK


How to avoid bad reviews – screen requests first, overwhelm bad reviews with good,

Respond to all google reviews to demonstrate commitment to doing the right thing.

Web hosting

Just like your business, your website needs a place to live.
Your business may be located in an office park, a standalone building, or even in your own home. Your website needs a server and a dedicated team to call it a home.

Performance and security these days are crucial to business owners. You need a hosting partner that will not only give your website a home but take care of it.

 

How frustrating is it to visit a website that doesn’t work? How even more frustrating is it when you realize a website’s security could be compromised? A safe, secure and speedy website experience helps build trust with your customers

sTEPS

1

Get on a call with us. We’ll get some info from you about the measurable things that are important to your business

2

We’ll take the key information you want to know and build a dashboard which gives you some of that info

3

We’ll review the dashboard together and give you access

pAINS tO sOLVE

How can you tell good hosting from bad? Who to trust?

Support can be a nightmare.

Is the least expensive web hosting a good buy?

wHAT iS iT

We take responsibility for problems our clients have. Even if we did not create the problem, we are committed to implementing a solution for you.

GMB Kickstart

Google My Business is a free tool business owners can use to present accurate and important information to visitors who search for your business on Google.

Google generates a listing for your business and shows it to people when they search for you online. This happens with or without your input. Getting control of this listing through Google My Business, enhancing the information and keeping it up to date is crucial to bringing clients in.

 

New customers often search for what they need online and usually through Google. This is a great opportunity to not only get found by these potential customers, but to get them up-to-date information on your business

 

sTEPS

1

Call to discuss your business; start the process to get access to Google My Business and your business listing

2

 Set up your listing with new and accurate information; share recent news and any applicable photos and testimonials

3

Review progress (analytics?); give you control of your listing and show you how to make updates

 

pAINS tO sOLVE

Everyone says you need more  web traffic.  How do you do that and how do you know it is the right kind of traffic?

Lots of people say they can do SEO for you. Not sure how to do things that matter

wHAT iS iT

Our proven strategy implemented by web professionals wil quickly get your information in the form that Google can easily work with.
Our content management service will either handle it all for you or train someone on your team to take care of it.

Lead generation/follow up

A way to get visitors to give you their contact info to get something valuable in return.

You get a way to reach out to potential customers directly by providing something of value to them. This doesn’t require a large effort on your part.

You’re providing valuable information for free. Most people see giving their email address away as a small price to pay for great resources.

sTEPS

1

Call with you to discuss your business and ideas for a lead magnet

2

 Develop a lead magnet and review it with you; set up follow up

3

Show you the process by which follow up will happen

pAINS tO sOLVE

Need more business from our website

wHAT iS iT

Give people a reason to request something from your website in exchange for their email and/or other contact information

-examples include white papers, worksheets, ebooks, access to a video

Employee job screening

Did you know that the right job screening process can automatically weed out applicants that aren’t going to be a good fit?

Our process combines a step-by-step application plan with technology to make it happen automatically. This plan is one that we’ve used successfully in our own business and now we want to share it with you.

This saves you a lot of time and only shows you the best candidates

Your applicants will be contacted quickly and automatically regarding their application. The process will guide them through each step of the application process

sTEPS

1

Call with you to discuss your business and your positions/current application process

2

Build out the automation for applications

3

Review application process with you

pAINS tO sOLVE

Attracting good employees is difficult.
Some sources of potential employees provide employment prospects who are simply not qualified. How to weed the good from the unqualified?

wHAT iS iT

We create a custom sequence of interactions that require a candidate to demonstrate habits or skill that are necessary for the position.

Write/publish a book

Writing and publishing a book is much easier than it has been in the past. We help you write the text and get it published.

 

It’s a way to get your experience and expertise collected in one place. It also allows you to make some profit and draw in new customers.

Customers want to be assured you know what you’re talking about. Publishing a book establishes that credibility and gives them the opportunity to get to know you and possibly work with you beyond the preliminary book purchase.

sTEPS

1

Call with you about your business, your ideas and to establish a schedule

2

Work with you to write a final print version of the book as well as collect images and create any graphics; includes developing cover

3

Work with publishing company to get physical and digital books released

pAINS tO sOLVE

Need Gravitas, authority

Want attention

wHAT iS iT

Consultation $500 (applicable to any book package)


Strategy Package


Writing support


Physical production


Launch and Marketing

LinkedIN Profile Creation

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Aenean eget leo nisl. Duis gravida malesuada ultricies. Etiam justo erat, dictum sed suscipit ultricies, dictum vitae sapien. Nulla ac odio scelerisque, mattis felis ut, rutrum dolor. Pellentesque consequat ante sit amet lacinia vestibulum.

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Aenean eget leo nisl. Duis gravida malesuada ultricies. Etiam justo erat, dictum sed suscipit ultricies, dictum vitae sapien. Nulla ac odio scelerisque, mattis felis ut, rutrum dolor. Pellentesque consequat ante sit amet lacinia vestibulum.

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Aenean eget leo nisl. Duis gravida malesuada ultricies. Etiam justo erat, dictum sed suscipit ultricies, dictum vitae sapien. Nulla ac odio scelerisque, mattis felis ut, rutrum dolor. Pellentesque consequat ante sit amet lacinia vestibulum.

sTEPS

1

Call with you about your business, your ideas and to establish a schedule

2

Work with you to write a final print version of the book as well as collect images and create any graphics; includes developing cover

3

Work with publishing company to get physical and digital books released

pAINS tO sOLVE

Need more leads

LinkedIN is optimized to get a job, not to sell

Hard to turn ‘connections’ into conversations

wHAT iS iT

Create a profile that is designed to nurture relationships

People buy from other people they Know, Like & Trust…make a profile that makes you easy to know and like

AccessiB

Make your website accessible for any disability

 

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Aenean eget leo nisl. Duis gravida malesuada ultricies. Etiam justo erat, dictum sed suscipit ultricies, dictum vitae sapien. Nulla ac odio scelerisque, mattis felis ut, rutrum dolor. Pellentesque consequat ante sit amet lacinia vestibulum.

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Aenean eget leo nisl. Duis gravida malesuada ultricies. Etiam justo erat, dictum sed suscipit ultricies, dictum vitae sapien. Nulla ac odio scelerisque, mattis felis ut, rutrum dolor. Pellentesque consequat ante sit amet lacinia vestibulum.

sTEPS

1

Call with you about your business, your ideas and to establish a schedule

2

Work with you to write a final print version of the book as well as collect images and create any graphics; includes developing cover

3

Work with publishing company to get physical and digital books released

pAINS tO sOLVE

Need Gravitas, authority

Want attention

wHAT iS iT

Consultation $500 (applicable to any book package)


Strategy Package


Writing support


Physical production


Launch and Marketing

Keap

Suspendisse consectetur arcu vel justo luctus hendrerit. Sed cursus tincidunt porta. Nullam sed nunc quis ex ultrices egestas a ac magna. Nam a imperdiet mi. Aenean commodo vestibulum sem eget faucibus.

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Aenean eget leo nisl. Duis gravida malesuada ultricies. Etiam justo erat, dictum sed suscipit ultricies, dictum vitae sapien. Nulla ac odio scelerisque, mattis felis ut, rutrum dolor. Pellentesque consequat ante sit amet lacinia vestibulum.

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Aenean eget leo nisl. Duis gravida malesuada ultricies. Etiam justo erat, dictum sed suscipit ultricies, dictum vitae sapien. Nulla ac odio scelerisque, mattis felis ut, rutrum dolor. Pellentesque consequat ante sit amet lacinia vestibulum.

sTEPS

1

Call with you about your business, your ideas and to establish a schedule

2

Work with you to write a final print version of the book as well as collect images and create any graphics; includes developing cover

3

Work with publishing company to get physical and digital books released

pAINS tO sOLVE

Need Gravitas, authority

Want attention

wHAT iS iT

Consultation $500 (applicable to any book package)


Strategy Package


Writing support


Physical production


Launch and Marketing