Powerful content from ‘Business Heroes’ events now available
- Networking Strategies
- Building a Sustainable Business
- Your “Marketing Voice”
Networking. Some cringe at the thought of going to a networking event. Others sign up for every possible networking opportunity. The sweet spot is probably somewhere in between those two extremes. We advocate that you have a plan tailored to your needs before you go to any networking event.. You might want new leads. You might want to find a new vendor. Even if your plan is just to get the free goodies and have fun, at least you have a plan. One of the most important things to plan is to make sure that your follow up on every contact. . Of course, being yourself and sharing knowledge goes along way too. Check out this video for more about networking.
Building a Sustainable Business
For me, the idea of building a sustainable business is a philosophy of steadily building and protecting a business. Customer retention, brand and revenue models are just three of the many tools that can help a sustain a business long term. I am especially passionate about recurring revenue models. For more on building a sustainable business, check this video out below:
Building a Sustainable Business
Ever hear the saying “Be yourself. Everyone else is already taken”? This should be your mantra for your marketing voice. People tend to do business with other people who they know, like and trust. Before you try to sell anything, you need to develop a relationship with the customer. Nothing helps more than being your authentic self. Remember, everyone else is already taken. For more on the importance of marketing voice development, check the video below: