Building a Sustainable Business
For me, the idea of building a sustainable business is a philosophy of steadily building and protecting a business. Customer retention, brand and revenue models are just three of the many tools that can help a sustain a business long term. I am especially passionate about recurring revenue models. For more on building a sustainable business, check this video out below:
Building a Sustainable Business
Ever hear the saying “Be yourself. Everyone else is already taken”? This should be your mantra for your marketing voice. People tend to do business with other people who they know, like and trust. Before you try to sell anything, you need to develop a relationship with the customer. Nothing helps more than being your authentic self. Remember, everyone else is already taken. For more on the importance of marketing voice development, check the video below: